Origins of the brand and its backpack

There is a reason why I chose this backpack as my first post.

When I was still an office worker, I was dissatisfied with the fact that there were not many backpacks in the world that can be used at a stretch from everyday to outdoor activities and travel.

When I didn't make my own brand, I began to plan to make my own backpack to resolve this dissatisfaction.

Outdoors and bags

At that time (about 15 years ago), especially in the outdoor area, it was natural to have multiple bags in this schedule, 40L, and 25L.

The feeling of preparing the optimal equipment in the outdoors area for the purpose was one of the pleasures that pierced me at the time.

However, even though I understand that it is the optimal solution, it was natural to survive the current situation with ideas when there was no money.

Based on one backpack, I traveled in various places, tying other bags to the backpack if the luggage could not fit, and managed to carry it out.

It is more convenient to do this little by little, and I remember that if this is more efficient, my style will be probably the probability, and the usage and purpose have become clear.

 

Arc'teryx Arrow 22

At that time, the backpack I used mainly, including everyday life, was Arrow 22 of Arc'teryx.

It is still very popular as a classic daypack.

The structure of this bag triggered the concept of "OUTSIDE".

At the bottom of the Arrow 22, the bottom is cut so that the bag itself does not become independent.
There is a reason for this, so that the luggage center of gravity is not pulled on the back when climbing (especially climbing).

If you don't need this feature, you'll have a dead space.

I tied the waist bag of another brand to the space, and expanded the capacity when needed.

"Outside" was designed to optimize this shape.

Addition and subtraction

Especially for those involved in the design, I think the word added design and subtraction design is a common word.

In addition to the design, I think that the concept of this adding and subtraction is also in the concept itself.

As with this bag, I think that many people think of the act of attaching luggage to the backpack as addition.

However, for me, I think this series of thinking is something that can be subtracted.

One favorite backpack can respond to various scenes, do not have to buy other bags, and from a bird's -eye view, this is a subtraction.

In this way, instead of looking at the product alone, it is a place where the product design matches in light of lifestyles, values, and places like the person's way of life.

That's why I chose this bag for the first article I wrote, but when I saw the finished product of this bag, I was confident that this was a brand, so I started up the brand. Because it is a product of memories connected to.


It took three years from the concept of this backpack to the completion.

The pattern has been rebuilt many times, fine -tuned, and it is shaped by sticking to the body and details.

Especially for patterns, it is a very different part from other bag brands.

For regular bags, there are craftsmen who make bags specializing in bags.

Skilled craftsmen have high work accuracy and can make better patterns, while there are many fixed concepts that "bags are such things".

There were many situations where it became a neck and it was difficult to implement functions that had never been formed or have never seen.

MeanSwhile asks a pattern of clothes to the pattern of the bag.

In order to balance the practical part and the beauty of the form as a fashion, it is the result of choosing a way to make a better but better one.

The sewing factory was also difficult.

I went to explain many times to craftsmen who were complicated and could not understand the sewing process.
The number of people who can make it is not stable due to the limited number of productions, and the delivery time has been delayed frequently, causing inconvenience to the business partner.

Meanwhile, I have met a factory, and I am currently asking the factory for all the bags of Meanswhile.

It is a reliable factory that produces bags to be delivered to the SDF as the main outdo Azac.

As with the height of the technology, I also taught the structure of bags, and I think that it also led to my level up.

After that, the number of parts I wanted to update increased for several years, and sales were canceled to fix it.

With the cooperation of the factory, it took three years, but since the satisfactory thing was completed, we were able to resell the minor update from the 24SS season.

Fortunately, despite the three years, there were many people waiting, and the number of scheduled sales was sold out immediately.

Listening to the joy of the person who was waiting was a very good stimulus.

The amount of additional production in a hurry will be in stock, although it is a small amount.

This time, I was going to convey the background of the product, so I will not write about the product description.

If you mention how to use and detail, it will be a fairly long sentence, so I will write it on another occasion.

I would be glad if you could see the product page if you could be interested.

Ultraweave ™ “OUTSIDE”
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