Clothes are not only a costume, but also a tool as a daily wear.
Design for tool, tool for purpose.
Purpose turns to style.
And then style should be a fashion.
- NAOHIRO FUJISAKI
Creation of meanswhile.
Named amongst the "12 Best New Brands" at Project New York trade show.
Won the professional category of TOKYO NEW DESIGNER FASHION GRAND PRIX.
Creation of capsule collection in conjunction with Hong Kong brand, MADNESS.
Won TOKYO FASHION AWARD 2020.
Participated in Tokyo Rakuten Fashion Week for SS21. Held first runway show.
Participated in London Fashion Week for the AW21 and SS22 season.
Collaboration item with domestic sleeping bag maker, NANGA.
Popup shop at Bridgestone ran shop, RATIO&C. Creation of limited edition bicycle.
Collaboration with outdoor shoe maker, KEEN.
Promotional wear created to celebrate Nike Air Max Day.
Collaboration boot with Danner.
Creation of all season rainwear with leading air-conditoned clothing maker, Kuchofuku.
Creation of down jacket for staff uniform at Ace Hotel Kyoto.